GRAPHICE®
OVERVIEW
PROJECT TYPE
SUBJECT
GRAPHICE® is a global creative studio providing customized brand solutions. Their skilled team excels in thinking, designing, developing, and organizing to create tailored solutions. They pride themselves on balancing beauty and practicality, delivering top-notch results that express each brand's values clearly.
2024
BRAND IDENTITY
YEAR
GD IN CONTEXT PT.3
Logo Design
Brand Identity
Web Design
GRAPHICE®’s logogram embodies the essence of its owner's manifesto, where "Snow" serves as a metaphorical bridge between "Snowflakes" and "Y," the owner’s initial, representing intricate uniqueness and adaptability. As an independent brand studio specializing in graphic design, Graphice intertwines visual elements with the resilience of "snowflakes ice," symbolizing perseverance amidst diverse challenges. This fusion underscores the brand's unwavering commitment to creativity and hard work, akin to the enduring journey of snowfall, traversing any terrain with steadfast determination.
Y
letter “Y”
snow
+

A global creative studio that delivers personalized solutions for you brand.
®
est. 2024

CHARCOAL GREY
Secondary
CMYK
RGB
HEX
74 / 68 / 63 / 76
27 / 27 / 30
#1B1B1E
PANTONE
®
426 C
BROKEN WHITE
Accent
CMYK
RGB
HEX
3 / 0 / 7 / 0
245 / 249 / 238
#F5F9EE
PANTONE
®
P 160-1C
OCEAN BLUE
Primary
CMYK
RGB
HEX
81 / 29 / 32 / 1
32 / 142 / 160
#238EA0
PANTONE
®
321 C











BUILDING FUNCTIONAL & AESTHETIC BRAND
















by
PARATYPE
®
Aa
Pragmatica
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghi jklmnopqrstuvwxyz 1234567890+-,.’”:;!?/$#@&(){}<>_=*
Pragmatica is a laconic typeface in the style of Helvetica and early grotesques. It is distinguished by mathematical accuracy of design, cold and restrained style. Works well both in long texts set in small point sizes, in headings, brand identity and advertising.
Year of release
1989
Style
Sans-serif
Publisher
ParaType™Studio
Category
Display, text
Book
Light
Medium
Bold
a

